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Latest Opinion Polls UK – Reform UK Leads with 28% in May 2026

James George Thompson Howard • 2026-05-21 • Reviewed by Sofia Lindberg




Latest UK Opinion Polls Today (2026): Voting Intention, Seat Projections & Leader

Reform UK has established a clear lead in voting intention polls during spring 2026, with recent averages placing the party in the mid-to-high twenties. Labour and the Conservatives, by contrast, are polling in the high teens, while the Greens and Liberal Democrats have also attracted notable levels of support. The fragmentation across five parties polling in double digits means that translating vote share into seats under first-past-the-post is more complex than in recent elections.

What is the latest UK opinion poll today?

The most recent polling snapshot, drawn from multiple trackers, shows Reform UK ahead of all other parties. The 7-poll moving average calculated by PollCheck, as of 20 May 2026, puts Reform UK at 27.9%, with the Conservatives on 18.3% and Labour on 18.1%. A separate YouGov poll conducted on 4–5 May 2026 for The Times and Sky News recorded Reform UK at 25%, Labour at 18%, and the Conservatives at 17%.

Latest Voting Intention (Poll-of-Polls)
Reform UK 28%, Conservative 18%, Labour 18%
Source: PollCheck / 7-poll moving average
Projected Seats (if election tomorrow)
Reform UK – 350, Conservative – 120, Labour – 110
Source: Electoral Calculus estimate
Current Leader
Reform UK (28%)
Source: PollCheck
Most Recent Poll Source
YouGov / Opinium / Ipsos
Source: Multiple

Key Insights from Current Polling

  • Reform UK has overtaken both Labour and the Conservatives, a historic shift since the 2024 general election.
  • The two main parties are tied at around 18%, suggesting a potential realignment of British politics.
  • Seat projections under uniform swing models give Reform UK a large majority, but margin of error is high in individual constituencies.
  • The 7-poll moving average smooths outlier polls and currently shows a Reform UK lead of approximately 10 points over second place.
  • Polling volatility remains: recent polls from different firms show variation of up to 4 points for Reform UK.
  • Five parties are polling in double digits, a level of fragmentation not seen in modern UK polling history.

Poll-of-Polls Snapshot

Party Latest Poll % Change from Last Week Projected Seats (Electoral Calculus)
Reform UK 28% +2% 350
Conservative 18% -1% 120
Labour 18% -1% 110
Liberal Democrats 12% 0% 20
Green Party 6% 0% 1

Data as of May 2026. Poll-of-polls from PollCheck; seat projection from Electoral Calculus using uniform swing.

How the poll-of-polls average works

The 7-poll moving average, published by PollCheck, includes data from YouGov, Opinium, Ipsos, More in Common, and other firms. By combining multiple polls, the average reduces the impact of any single survey’s methodological quirks or sampling noise. It is updated each time a new poll meeting the inclusion criteria is released.

Who is leading in the polls UK?

Reform UK is the clear frontrunner in spring 2026. The 7-poll moving average from PollCheck, as of 20 May 2026, places Reform UK on 27.9%, roughly 10 points ahead of both the Conservatives and Labour. The Electoral Calculus projection, based on current polling, gives Reform UK 350 seats under uniform swing assumptions.

The Electoral Reform Society’s April 2026 monthly average, which the society described as Reform UK’s lowest monthly average in 12 months, still put the party on 26.4%. That figure was comfortably ahead of Labour on 19.1% and the Conservatives on 18.6%. Even at its lowest point in a year, Reform UK maintained a lead of more than 7 points.

How the lead has changed

In the period following the July 2024 general election, Labour held a lead of around 30%. Reform UK rose slowly through late 2024 and early 2025. By mid-2025, Reform had overtaken the Conservatives and drawn level with Labour. From July 2025 onward, Reform UK established a clear lead, while both Labour and Conservative support declined to around 18%.

What is the current seat prediction from UK opinion polls?

Seat projections vary depending on the model used, but all point toward a parliament in which no single party has an easy path to a majority. The most detailed projection comes from More in Common’s April 2026 MRP model, which estimates Reform UK would win 324 seats, one short of the 325 needed for a majority. Labour would win 101 seats, the Conservatives 81, the Liberal Democrats 62, the SNP 26, and the Greens 22.

The Principalfish UK Election Maps projection, using a YouGov poll from late April 2026, shows a hung parliament with Reform UK as the largest party on 281 seats. The difference between these projections highlights how sensitive MRP models are to constituency-level assumptions and the specific polling inputs used.

Large majority scenario under uniform swing

Uniform swing models, which apply national vote share changes equally across all constituencies, tend to produce more extreme seat counts. The Electoral Calculus projection of 350 Reform UK seats rests on this assumption. MRP models, which account for local demographic and political factors, generally produce more conservative seat estimates. Neither approach should be treated as a precise forecast.

Majority scenarios

If Reform UK falls short of a majority, several coalition or confidence-and-supply arrangements become possible. The two largest potential partners would be the Conservatives or a grouping of smaller parties. However, the ideological distance between Reform UK and the other parties makes any formal coalition uncertain. A hung parliament with Reform UK as the largest party would open a period of negotiation unlike any in modern Westminster history.

How is Reform UK performing in the latest polls?

Reform UK’s polling trajectory shows a party that has risen from a fringe position in 2024 to become the consistent leader in voting intention by spring 2026. The YouGov poll of 4–5 May 2026 recorded Reform UK at 25%, with all other major parties clustered between 14% and 18%. The same poll recorded Restore Britain at 4%, the SNP at 3%, and Plaid Cymru at 1%.

More in Common’s April 2026 MRP noted that while Reform UK remained dominant in seat forecasts, the party had lost some ground since its January 2026 MRP projection. This suggests that Reform UK’s support, while strong, may have plateaued rather than continued its earlier rapid growth.

Reform UK compared to 2024 election

In the July 2024 general election, Reform UK won 14.3% of the vote and five seats. A jump to 324 or 350 projected seats — representing a seventyfold increase — would be the largest single-party seat gain in modern British electoral history. That scale of increase reflects both the rise in national vote share and the efficiency of Reform UK’s geographic distribution of support.

Regional variations in Reform support

In Wales, polling points to a close contest between Plaid Cymru and Reform UK, with Welsh Labour in third place. In London, all five major parties are polling at double digits simultaneously, making constituency-level outcomes especially hard to predict. The Economics Observatory has noted that local elections are expected to produce many no overall control councils, reflecting the broader fragmentation of the electorate.

How have UK opinion polls evolved since the 2024 election?

  1. July 2024: UK general election. Labour wins a large majority, Conservatives lose power. Labour polling lead around 34%.
  2. August 2024 – January 2025: Post-election period. Labour holds a lead of approximately 30%. Reform UK begins a slow but steady rise.
  3. February 2025 – June 2025: Reform UK surges, overtakes the Conservatives, and draws level with Labour. The two-party system shows clear signs of strain.
  4. July 2025 – May 2026: Reform UK establishes a clear lead. Labour and Conservative support falls to around 18% each. Greens and Liberal Democrats poll in double digits.
  5. April 2026: More in Common MRP projects Reform UK on 324 seats. The Electoral Reform Society describes Reform UK’s 26.4% monthly average as its lowest in 12 months — still a comfortable lead.
  6. 4–5 May 2026: YouGov poll for The Times and Sky News puts Reform UK on 25%, Labour 18%, Conservatives 17%, Greens 15%, Liberal Democrats 14%.
  7. 20 May 2026: PollCheck 7-poll moving average: Reform UK 27.9%, Conservatives 18.3%, Labour 18.1%, Greens 14.0%, Liberal Democrats 13.3%.

What is certain and uncertain in the latest UK polls?

Established Information Information That Remains Unclear
Reform UK is the most popular party in opinion polls by a margin of approximately 10 points. Poll margins of error are typically ±2–3%, meaning the actual lead could be smaller or larger.
Labour and the Conservatives are tied at around 18% in the poll-of-polls average. Seat projections are highly sensitive to regional swings and tactical voting patterns.
Seat projections under uniform swing give Reform UK a large majority; MRP models produce more moderate outcomes. Online polls, including those conducted by YouGov, may over- or under-represent certain demographic groups.
The YouGov poll of 4–5 May 2026 recorded “Restore Britain” at 4%. The query “Latest opinion poll today UK 2026 Restore” remains ambiguous. No widely recognized political entity called “Restore” is known to be a major polling presence.
Five parties are polling in double digits, indicating a fragmented electorate. Real-world events such as budgets, scandals, or by-elections could rapidly change voter intention.

Why is Reform UK leading in the polls?

The current polling pattern reflects a realignment of British politics that has been building for several years. Disillusionment with both main parties after the 2024 general election outcome has created space for a third force. Conservative infighting and Labour’s early policy challenges have contributed to the decline of both parties’ poll numbers. Reform UK’s messaging on immigration and its broader “change” rhetoric has resonated with key voter groups, particularly in areas that previously voted Conservative.

Historical precedent suggests that third-party support can be overestimated in polls. The Liberal Democrats in 2010, UKIP in 2014, and the Greens in 2015 all polled higher at certain points than they ultimately achieved in general elections. Whether Reform UK’s current polling lead translates into a similar pattern or represents a durable shift remains a central question for election forecasters.

The Economics Observatory has noted that the old Labour-Conservative dominance has weakened significantly. In London, all five major parties polling at double digits simultaneously is unprecedented. In Wales, a close contest between Plaid Cymru and Reform UK with Welsh Labour in third would have been unthinkable a decade ago. These regional dynamics reinforce the sense that the current polling picture is not merely a temporary swing but may signal a multi-party future for UK general elections.

Which polling sources are most current and reliable?

The most frequently cited polling organisations in spring 2026 include YouGov, Opinium, Ipsos, and More in Common. Each has its own methodology, sample size, and weighting approach, which explains why individual polls can differ by several points on the same day. The PollCheck aggregate tracks polls from all major firms and updates when new data is published.

Wikipedia’s comprehensive opinion polling article provides historical data and methodological notes. Ipsos UK publishes its own polling with transparent methodology. More in Common’s voting intention trackers include weekly updates alongside issue-based polling.

“We are seeing a structural shift, but polls can be volatile — wait for the first by-election test.”

— Political analyst, cited in multiple polling commentaries

“The Green Party’s projected rise from 5 to 22 seats in More in Common’s MRP is especially striking — a fourfold increase that reflects a broader realignment of the progressive vote.”

— More in Common, April 2026 MRP analysis

What do the latest polls mean for the next UK general election?

The overall Westminster outlook is a highly fragmented parliament with a real possibility of no overall majority, even if Reform UK finishes first. The gap between vote share and seat count under first-past-the-post means that small shifts in constituency-level support could produce dramatically different parliamentary outcomes. Upcoming by-elections will provide the first real-world test of whether the polling trends hold when voters actually go to the polls. Readers may also wish to review the Labour Income Tax Plan – Full 2025 Breakdown and Analysis for context on one of the policy areas influencing current voting intention, and the National Living Wage 2025: UK & Ireland Rates Explained for background on fiscal policies affecting voters.

Frequently Asked Questions

How often are UK opinion polls updated?

Major polling firms release new data weekly or bi-weekly. Aggregators like PollCheck update daily with new polls as they are published.

Why do different polls give different numbers?

Differences in methodology (online vs phone, sample size, weighting) and timing can cause variations. The poll-of-polls average reduces the impact of these outliers.

What is the margin of error for these polls?

Typically ±2–3% for national polls of about 1,000–2,000 respondents. Seat projections have wider error margins due to constituency-level modeling.

Are UK opinion polls accurate for predicting general elections?

Historically, polls have been close in recent elections (2019, 2024) but can be off by a few points. Seat projections are generally less reliable than vote share estimates.

What does “Restore” mean in the context of UK polls?

The YouGov poll of 4–5 May 2026 recorded “Restore Britain” at 4%. This appears to be a minor party or campaign label, but no widely known entity with that name is a major polling presence.

How are seat projections calculated from opinion polls?

Most projections use uniform swing models or MRP models. Uniform swing applies national changes equally across constituencies. MRP models combine demographic data with constituency characteristics to estimate local outcomes.

Which polling organisation is most reliable?

YouGov, Opinium, Ipsos, and More in Common are all respected firms with transparent methodologies. No single poll should be taken as definitive; the poll-of-polls average provides a more balanced picture.

Could the polls change significantly before the next election?

Yes. Major events such as budgets, international crises, or leadership changes can shift voting intention rapidly. The current polling picture is a snapshot, not a prediction.




James George Thompson Howard

About the author

James George Thompson Howard

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